About Eric SCHAHL

Posts by Eric SCHAHL:

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La marque Grèce, un atout maître pour lever des fonds ?

La valorisation de la marque « Pays » est en pleine actualité avec le classement de Brand Finance : https://brandfinance.com/knowledge_centre/reports/brandfinance-nation-brands-2013 DES VALEURS DE MARQUE « PAYS » SUPERIEURES A CELLES DES MARQUES « ENTREPRISE » Qu’y voit-on ? que la valeur d’une marque « Pays » est importante en masse, très importante pour les mieux…

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Franchise et TMCH : Article à lire d’urgence pour les réseaux qui s’intéressent à Internet !

We have already published a great number of articles concerning the TMCH: * https://www.ip-talk.com/en/2013/10/28/la-tmch-attention-aux-multiples-propositions-commerciales/ * https://www.ip-talk.com/en/?s=.WINE * https://ip-talk.com/blog/en/2013/04/08/nouveaux-gtld-est-ce-que-la-tmch-est-pour-vous/ The issue we are raising in this article is whether the new Generic Top Level Domains (Gtld) are of particular interest for a Network. Experience shows that, in terms of the Internet approach, there are basically 3…

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Pourquoi chacun doit réfléchir à sa stratégie TMCH ?

The introduction of the new Generic Top Level Domain (Gtld) extensions (.trademark, .common name, .geographicname) should mark a turning point in the (recent) history of domain names. However, opinions diverge to a great extent. Looking forward, some predict a true success (the number of domain names would jump from 200 million to 800 million over…

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CHEVAL BLANC, WINES AND HOTELS– A DANGEROUS COMBINATION?

After opening a hotel in Courchevel, the LMVH group announced its intention to open a new CHEVAL BLANC hotel in the Maldives in 2013. But it does not stop there! Their hotel and restaurant website states the following: MALDIVES After the Cheval Blanc hotel in Courchevel, the world number one in the luxury business, LMVH,…

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AdWords saga continues with new Court of Justice ruling

As we know, the CJEU decided last year that the Google AdWords system was legal and that Google therefore had the right to sell company trademarks to third parties. The limitation imposed on the other hand consisted, for the most part, of buyers acting legitimately. In the case of Marks & Spencer v Interflora of…

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